Insadong

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Insadong: Our most recommended tours and activities

From Seoul: South Korea Demilitarized Zone Guided Tour

From Seoul: South Korea Demilitarized Zone Guided Tour

Journey to one of the most meaningful tourist destinations in the world at the Korean Demilitarized Zone (DMZ) on the border of South and North Korea. Gain an understanding of Korean history and culture. DMZ Tour(The 3rd Tunnel except Mondays) ▼ Enjoy access to Imjingak Park. See the Bridge of Freedom, used by prisoners of war who were repatriated from the North. Explore the 3rd Infiltration Tunnel, an incomplete passage built by North Korea that runs under the Demilitarized Zone. Go inside the tunnel on foot. Once you're back on the surface, go up the slopes of Mount Dora for a look across the country from the Dora Observatory. In good weather, see all the way to North Korea without using the observatory's telescope. Look out at the 2.4-mile (4 km) stretch of the DMZ that has divided Korea since 1953. Stop by Unification Village, located near the DMZ in South Korea. Browse a variety of souvenirs and items that reflect the theme of peace and reconciliation. They often have goods from North Korea too. Pick the great souvenirs and snacks before you return to Seoul. Finish the tour with a drop-off at either Myeongdong or City hall station, depending on your preference. ▲ *Arrival time to Seoul can be different depending on the number of tourists and traffic on the day.

Seoul: City Hightlights, Palace Tour, and Optional Hanbok

Seoul: City Hightlights, Palace Tour, and Optional Hanbok

Start your enchanting Seoul adventure by donning traditional Hanbok at a quaint local rental shop, perfectly setting the tone for a day steeped in history and culture. Step into the historic Gyeongbokgung Palace, where the vivid Changing of the Guard ceremony awaits. This spectacular event features elaborate costumes and precise choreography that echo the grandeur of the Joseon Dynasty, offering a plethora of photo opportunities to capture your Hanbok-clad silhouette against a backdrop of ancient splendor. Next, meander through the charming, narrow lanes of Bukchon Hanok Village. As you traverse this scenic neighborhood, you'll be transported back in time by the traditional Korean houses that line the paths, each telling a story of a bygone era. This picturesque setting offers a profound insight into Korea’s enduring cultural heritage. Continue your journey at the National Palace Museum of Korea, where the rich tapestry of the Joseon Dynasty unfolds through an extensive array of royal artifacts. Each piece showcases the intricate craftsmanship and artistic heritage of ancient Korea, providing a deeper understanding of the country’s regal past. Allow yourself a moment of relaxation with some local Korean snacks, a perfect interlude to reflect and indulge in the savory and sweet tastes of traditional cuisine. Your cultural exploration culminates at Baek In-je's House, where you’ll step into the world of Korea's early 20th-century elite. This historic home, preserved in all its opulent glory, offers a rare glimpse into the luxurious lifestyles once led by Korea's upper class. This detailed itinerary offers a comprehensive exploration into Seoul's royal history and cultural richness, ensuring an unforgettable experience of the city’s most iconic and picturesque sites.

Seoul: Palace, Temple and Market Guided Foodie Tour at Night

Seoul: Palace, Temple and Market Guided Foodie Tour at Night

✨ Join our mesmerizing South Korean adventure under the stars! ✨ Explore the enchanting night views of Changgyeong Palace and Jogyesa Temple. Indulge in Gwangjang Market's vibrant food section, savoring authentic Korean street food and iconic Makgeolli (rice wine). Experience Seoul's magic at Changgyeong Palace, where stunning architecture and tranquil gardens glow under night lights. Lose yourself in Jogyesa Temple's serene beauty with lanterns illuminating sacred grounds. Dive into Gwangjang Market's bustling street food scene. Sip iconic Makgeolli, savor delightful Jeon(Korean pancake), and be daring with Chopped live octopus and beef tartare. Don't miss twisted Korean donuts, Kkwabaegi, a market favorite. Our insider tips ensure you skip the line for this sweet indulgence. This culinary journey through Korea's flavors, vibrant market lights, and sensational tastes leaves an indelible mark on your palate. It's not just food; it's an experience, a tradition, a taste of Korea's true spirit. Explore Daehangno's arts hub, Ikseon-dong Hanok Street's preserved houses, and Insadong's art and culture. Join us for an unforgettable adventure, discovering South Korea's captivating nights, rich history, and exquisite cuisine under the enchanting night sky!

Seoul: Dark Side of the City and Ghost Stories Walking Tour

Seoul: Dark Side of the City and Ghost Stories Walking Tour

Prepare yourself for the creepiest, historically accurate, and frighteningly bone-chilling tales. Korea has a unique history that will suck you in. You will see places where bloody massacres occurred. You will walk under a bridge that carries a dark sinister secret. You will encounter three of Seoul's five palaces and learn the secrets about one of them that even Seoulites do not know. Your tour will be led by a historian who will tell you the dark side of Korean history including Prince Suyang's slaughter of his nephew's men and the massacre at the site where Korea's first Western hospital was at. Tales in Japanese Colonial times will be shared while walking in royal palaces. The itinerary extends to other parts of Seoul such as Nagwon-dong and Chenggyecheon Stream. Hear modern urban legends, true crime events, and quirky secrets of buildings that the local government would prefer you did not know. You might actually meet a ghost so do not be too surprised. Some tales may be too violent or sexual for minors. Parents please be advised. You will get a basic orientation of Seoul’s layout and see many sites including the three of five palaces, the Cheonggyecheon Stream, Tapgol Park, the Insa-dong neighborhood, Seoul City Hall, and the iconic Gwanghwamun Square. Your guide is an invaluable source of information and full tips about other places to see and eat. There will be restroom breaks and opportunities to have beverages and snacks. If you want to explore the dark back alleys and secret spots filled with horror, take the "Premium Tour" for extended and exclusive story-sharing.

Seoul City Pass & Transportation Card with 100+ Attractions

Seoul City Pass & Transportation Card with 100+ Attractions

With just one card, you can visit 50+ attractions that have been carefully selected by Seoul City. With the pass you will also enjoy discounts on a further 100 attractions. Moreover, travelers can use the pass as a transit card, charge it as much as needed, and pay for the subway, bus, or taxi with convenience. About Discover Seoul Pass Free admission attractions: 50+ locations (free one-time admission while the pass is active) 1. Seoul History: Gyeongbokgung Palace Changdeokgung Palace Deoksugung Palace Changgyeonggung Palace Jongmyo (Royal Shrine) Seodaemun Prison History Hall 2. Seoul Culture: Leeum Samsung Museum of Art National Museum of Modern and Contemporary Art, Seoul Museum Kimchikan (Pulmuone) Simone Handbag Museum Coreana Cosmetics Museum 3. Seoul Amusement: N Seoul Tower (Observatory) MBC World Trick Eye Museum Grévin Museum, Figure Museum W Alive Museum Hanboknam,SM TOWN@coexartium, Teseum Seoul, Seoul City Tour Double-Decker Bus (Dongdaemun) 4. New additional attractions –14 (added on April 30, 2018) - 63 Building: Observatory, aquarium - National Museum of Korea : Free admission to special exhibitions - Namsan Seoul Tower Hanbok Experience Center : 1-hour and half hanbok rental, use of self-studio - Thematic Experience Center - Seoul Zoo Sky Lift : Lift round trip ticket,, Elephant Train round trip ticket, Zoo entrance ticket - Seoul City Tour Bus (Gwanghwamun) : 1-day ticket - COEX Aquarium - Football Faentasium 1. Performances : Musical Chef (30%) Jump (20%) The Painters HERO (20%) Fanta-Stick Musical (30%) National Gugak Center (15%), Nanta 25% Jungdong Therater 30%, Fireman 30%, Pangshow 30%, Kung Festival 30% 2. Attractions : Hello Kitty Island in N Seoul Tower (30%) Kum Bak Yeon - Gold Leaf Imprinting Workshop & Studio (30%) Dynamic Maze (3,000 KRW) Poopoo Land (1,000 KRW), Lotte world 1day ticket 30%, Lotte Tower 10%, Seoul land 50%, Eland Cruise 10% 3. Shopping & Tourism Services : Doota Duty Free (discount coupons based on purchase amount) SAFEX 10%, Jongro SM duty free, Ganghwamun Donhwa Duty free, Lotte Duty Free, Yongsan Shilla i-park Duty Free etc How to use 1. Select the pick-up Location and date & time 2. Show your voucher (or mobile voucher) and get a real card 3. Visit each attraction in the card Pick-up Location 1. Incheon International Airport Terminal 1 - East Desk Location : Across from Exit 2, SK Roaming Center / 06:00 ~ 22:00 open - West Desk Location : Across from Exit 13, SK Roaming Center / 24 hours open 2. Incheon International Airport Terminal 2 Location : Passenger Terminal 2 - SK Roaming Center located between Gate 4-5 on Level 1 /24 hours open 3. Myeong-dong Tourist Information Center Location: 181 Eulji-ro 2-ga, Jung-gu, Seoul (Euljiro 1-ga Station, Exit 5) / 09:00~18:00 (Closed on Lunar New Year’s Day, Chuseok) 4. Seoul Tourist Information and Souvenir Shop (Seoul Tourism Plaza) Location: 85, Cheonggyecheon-ro, Jongno-gu, Seoul, Korea / 09:00~18:00 (Closed on Lunar New Year’s Day, Chuseok)

Seoul: City Highlights Private Tour with Pickup and Drop-off

Seoul: City Highlights Private Tour with Pickup and Drop-off

By car, explore Seoul in-depth, visiting sites such as Gyeongbokgung Palace, Cheongwadae (Blue House), Bukchon Hanok Village, and Gwangjang Market. Our guided car tour will allow you to discover Seoul's top attractions with the utmost efficiency and convenience. Tours last 4 hours in the morning. (If requested separately, afternoon tours can also be arranged.) [Tour Course] - Gyeongbokgung (Palace) : Gyeongbok Palace, the inaugural and grandest among the royal palaces constructed during the Joseon Dynasty, encapsulates 500 years of historical tales from Seoul. Immerse yourself in the narratives of the city's past and step into the role of the main character at Gyeongbok Palace. - Cheongwadae (Blue house): Explore the Blue House, the former office and residence of South Korean presidents, gaining a glimpse into its interior. - Bukchon Hanok Village : During the Joseon Dynasty, Bukchon was situated in the upper neighborhood of Cheonggyecheon and Jongno. The alley on the hill is adorned with hanoks on both sides, forming a serene and vintage panorama that evokes Seoul's rich historical past. - Gwangjang Market : Established as Korea's initial permanent market, Gwangjang Market remains a vibrant tourist hotspot to this day. The term "Gwangjang" translates to "to gather from afar and keep altogether," reflecting its enduring appeal and tradition. For any specific scheduling requirements or special requests, kindly reach out to us prior to making your booking. Our tours can be personalized to cover various regions across Korea, extending beyond Seoul.

Seoul: City Highlights Morning eBike Tour

Seoul: City Highlights Morning eBike Tour

Enjoy a memorable experience in Korea with an e-bike tour. Enjoy an expert guide and award-winning curation take you to the right place at the right time. Our service goes beyond a 5-star tour, it's more of a VIP concierge service! Share with us epic views and hidden places, fascinating tales in back allies steeped in history. Travel at human pace with time to stop and taste local food, meet local people and truly be in Korea! Afterward, contact us anytime for help or advice, and revisit the moment through your photo album courtesy of our photo service. I’m confident you will agree this is the “Must do tour” in Seoul! Tour outline: * Starting at our KTO office location with a 5-10 min safety check, helmet & e-bike fitting with a short test ride. * From Cheongycheon River we ride to Gyungbokgung Palace and loosely explore the neighborhoods around the palace. * On route we visit Gwanghwamun Square, briefly enter the royal palace, then explore the romantic West village visiting a hidden community, and trying some local delights at a traditional market. A brief stop at the presidential Blue House and on to Bukcheon Hanok Village before riding through Insadong to Joggeysa Temple. Finish with a Cheonggyecheon river bike path ride. *Don't worry your awesome e-bike will help every ride together and get you around comfortably and in style.

Seoul: Gyeongbok Palace and Bukchon Hanok Walking Tour

Seoul: Gyeongbok Palace and Bukchon Hanok Walking Tour

Discover the city highlights and secret alleys of Seoul with a professional guide. For the morning tour, meet at City Hall Station then walk to Gyeongbokgung Palace. Watch the changing ceremony of royal guards and learn the 500-year history of the Joseon Dynasty. Stop at the National Folk Museum of Korea, located within the palace. See over 98,000 artifacts and understand the daily lives of Koreans during the Joseon dynasty.   The next stop is Bukchon Hanok Village for walk through Samcheongdong Alley. Admire the traditional houses and see how old and new coexists within the city. The morning tour ends at the Insadong area, a perfect place to shop for souvenirs. You can ask your guide for recommendations. With the full-day option, lunch will be included, and the tour will continue afterwards.

Seoul: Changdeokgung Palace & Namsangol Hanok Village Tour

Seoul: Changdeokgung Palace & Namsangol Hanok Village Tour

To start your adventure, you will head to the Changdeokgung palace; the name itself meaning "to brighten virtue." Changdeokgung is Korea's most successfully preserved palace and a UNESCO world heritage site. *Changdeokgung Palace will be replaced to Jongmyo Shrine on Monday as it is closed on Monday. Explore the Insadong antique shop alley, to experience the traditional culture of Korea in the heart of the city. With art galleries, traditional craft stores, antique art dealers, traditional tea houses and restaurants, this street cannot be missed. Then make your way to Namsangol Hanok village located between the tall buildings in the middle of a normal city scene. This village has 5 restored traditional Korean houses, a pavilion, a pond and a time capsule as well, making it a perfect spot to take a leisure walk. On the grounds you can try traditional games such as: neolttwigi (seesaw jumping), tuhonori (arrow throwing) and yutnori (traditional board game).  Afterwards you will visit Namdaemun gate (Sungnyemun or South gate) and walk in and admire the gate. Next, visit Namdaemun market, which dates back to the Joseon Dynasty. This open-air market is just a few minutes from Seoul’s ancient Namdaemun gate (Sungnyemun or South gate). It is close to the downtown area and a number of deluxe hotels, and boasts an impressive selection of merchandise.  At the end of the tour, you will visit Cheongha Korea Ginseng. Ginseng is first mentioned in “Ji Jiu Zhang” during Han dynasty of China as herb used widely in the orient for so many diseases and ailments. It is a plant which had been regarded as a panacea, a cure all. In the studies, Korean ginseng shows best performances in adaptogenic properties. After all the tour finished, you will be dropped off at Myeongdong or City hall subway station Itinerary: • 13:00 in front of the front desk (1 Floor) of Lotte Hotel Seoul (30 eulji-ro, Jung-gu, Seoul) • [UNESCO] Changdeokgung Palace (Jongmyo Royal Shrine on Mondays) • Insadong antique shop alley • Namsangol hanok village (Monday: Bukchon hanok village) • Sungnyemun gate (outside of the Sungnyemun gate on Mondays) • Namdaemun market • Cheongha Korea Ginseng • 17:00 Drop off at Myeongdong or City hall subway station

Seoul: Go City All-Inclusive Pass for 25+ Attractions

Seoul: Go City All-Inclusive Pass for 25+ Attractions

Get free admission to the top things to do in Seoul with Go City's All-Inclusive Pass. Choose a 1, 2, 3, 4 or 5 day pass, pay one low price and save up to 50%* compared to buying separate attraction tickets. Soar to the top of N Seoul Tower, visit the border on a Demilitarized Zone Tour, have fun at Lotte World, and enjoy a cruise along the Han River. All these and more are included! Download the handy Go City app for useful attraction information and reservation instructions. Use it to help you decide what to do, where to go, and how to get there. Activities, attractions, and tours included with the Seoul All-Inclusive Pass: • Lotte World and Folk Village • Traditional Korean Costume Rental (Gyeongbokgung Palace) • Everland Theme Park 1-Day Pass • N Seoul Tower • Cookin' Nanta Musical Comedy Show • Everland Shuttle Bus • DMZ Tour • Seoul Land Combo Pass • Dynamic Maze • Alive Museum • Yellow Balloon City Tour Bus • 63 Art Observatory Tower & Aqua Planet Combo Ticket • Han River Cruise • Piece of Time: Seasons by Naturelabs • Seoul Pub Crawl (Hongdae) • Korean Life Time Tour • Korean Street Food Walking Tour • Nami Island, Petite France and Italian Village - 1 Day Tour • Nami Island & Garden of Morning Calm Tour • Classic Naejangsan National Park One Day Tour (Seasonal end-October to mid-November) • Shuttle Bus to Elysian Gangchon Ski Resort • Elysian Gangchon Ski snowboard package • COEX Aquarium • WOWPASS Cashless Prepaid Card • and more! Attractions and tours are subject to change. Check the digital guide or Go City app for the full list of inclusions, opening times, and reservation instructions. *Savings based on sample itineraries on Go City website.

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What people are saying about Insadong

Overall rating

4.6
(1,773 reviews)

The tour was awsome. Our guide Orota was prepared, kind and helpfull; she explained everything to us clearly with an English prefect. Thanks Orota, you’re the best! I recommend this beautiful tour to everyone

We absolutely enjoyed it! Great group, all ages, absolutely great guides!!!! Very helpful and knowledgeable!

It was very interesting, very nice guide, very helpful! Gives you an insight of what is where.

Nothing really everything is amazing but wish we could explore the jsa. In the future

Helene was very good, helpful and kind, a real lady!